CREATIVE / ART DIRECTION

My role within this project was to lead the creative & art direction. Working with a great team of creatives we delivered a solid look & feel for the Lookfantastic Summer 2023 campaign.

This was a 360 campaign, with touch points across social, site and out of home advertising. We worked closely with the brand team as well as all other functions such as producers, photographers, videographers and make-up artists.